Pressing Business Need
Many of the organizations we work with face challenges of driving enhanced growth, strategic choices on where and how to invest and how to create fuel for growth. They include:
- Achieving superior growth in slow growth rate/mature categories
- Adapting to a fast moving competitive landscape
- Adapting to fragmenting/consolidating competition
- Taking action as a result of pressure on Commercial spend effectiveness
- Improving core business process connectivity
- Addressing a lack of cross-functional goal integration
Lighthouse NINE has a proven methodology, expertise and experience in harnessing the conditions for enterprise growth through developing brands and people.
In times of change learners inherit the earth; while the learned find themselves beautifully equipped to deal with a world that no longer exists. — Eric Hoffer
We believe that senior leaders are the drivers of enhanced enterprise growth and brand development. They have to drive the investment choices and fuel for growth in the organization, normally centred around people, brands and innovation. Our approach is to harness stakeholder needs, match them with strategic intent and drive change in action.
Our multi-disciplinary approach defines profit pools, allocates optimal resource mix against them and development priority in terms of enterprise capability, brand development and return on capital employed. In times of change, we can build value.
Assessments & Tools
Size of Prize Analytics
Strategies for Growth
Business Transition Road Mapping (Lean Six Sigma, DMAIC)
Core Business Process Mapping
Organizational Effectiveness Analytics (Processes and Culture)
Portfolio/Brand Strategy Definition
Brand Proposition/Marketing Communications Strategy Development
Brand Funnel Analytics